Amplifying Stories

Allergan Aesthetics supports women plastic surgeons and the development of current and future leaders in science, healthcare, and medicine with LIMITLESS, an ongoing initiative in partnership with American Society of Plastic Surgeons (ASPS), The Aesthetic Society, and the American Hernia Society. LIMITLESS was developed three years ago as a program to highlight women’s achievements in plastic surgery while also providing education, mentorship, and empowerment. LIMITLESS is a platform for storytelling and idea sharing where accomplished women surgeons offer empowering perspectives and encouragement to future women leaders in plastic surgery. The LIMITLESS initiative includes a docuseries on a dedicated YOUTUBE channel, a podcast series, and the LIMITLESS Leaders’ Summit that provides in-person networking and collaboration. The LIMITLESS platform offers compelling conversations among women plastic surgeons and their guests on a range of subjects including women plastic surgeons in the military, allyship, roundtables on career advancement, and features of society presidents and women pioneers leaders.

Allergan Aesthetics continues its support of The Aesthetic Society’s continuation of the original docuseries "Beyond the Before & After" that provides a platform for real patients to tell their individual journeys of how aesthetic plastic surgery helped transform their lives.  In 2022, four episodes were released exploring the unique patient stories from real people across America who have undergone aesthetic plastic surgery. In 2023, Part 2 of "Beyond the Before & After" features four more extraordinary stories.  The full docuseries, which is available at TheAestheticSociety.org, explores life after aesthetic plastic surgery and evokes a new understanding of the impact these personal changes can have on patients’ lives.

During Breast Cancer Awareness Month, Natrelle® hosted an intimate media roundtable in New York City to drive education about the healthcare disparities that Black, Indigenous, and people of color (BIPOC) communities face, particularly when it comes to navigating their breast cancer journeys, including post-mastectomy breast reconstruction.

A panel of physician experts shared their experiences holistically supporting breast cancer patients and women in minority communities. The speakers engaged in meaningful conversation about how people can help by raising awareness of these important topics and aiding organizations like Sisters Network® Inc., Latina Association for Breast Cancer, and Asian Women for Health all year long, not just during Breast Cancer Awareness Month.

Allergan Aesthetics embraces the immensely personal choice that patients experience when choosing breast surgery.

The new Natrelle® campaign, "For Every BODY," highlights patients and their diverse stories, leveraging new imagery showcasing how our breast implant portfolio can provide a customized look for every curve, for every shape, and for every BODY.

During market research, consumers who have undergone breast augmentation surgery and those considering a breast augmentation also cite the importance of seeing candid images of women engaging in various activities.^1* Additionally, consumers stated they needed to see women with breast implants modeling various fashions, helping to demonstrate what day-to-day life with breast implants can look like.^1* This new campaign, once fully launched, will help anyone interested in learning more about breast implants better understand what real outcomes may look like.

The JUVÉDERM® Collection of Fillers, in Celebration of Hispanic Heritage Month, was the presenting sponsor of iHeartRadio’s Fiesta Latina in Miami, FL. In support of this, Allergan Aesthetics hosted a media event where key members of the media were immersed in educational programming centered around aesthetics and the Latin community. Journalists in attendance also enjoyed iHeartRadio’s Fiesta Latina concert, as well as activities focused on celebrating diverse Latin cultures.

BOTOX® Cosmetic (onabotulinumtoxinA) celebrates the real patients-people of all shapes, sizes, backgrounds, colors, and origins, and their inspiring and intimate stories about how they see themselves and their motivation for being treated with BOTOX® Cosmetic as part of its See Yourself campaign. BOTOX® Cosmetic is the first brand in the category to focus on the unique journeys of its consumers, aiming to create greater transparency and a judgement-free dialogue around the decision to choose an aesthetic treatment for yourself. First launched in 2021, brand launched the next evolution of the See Yourself campaign in 2022, featuring 25 additional real patients and their real stories who were selected from the brand’s first-ever open casting call, which received nearly 20,000 submissions. Today, the brand remains committed to sharing these patients’ authentic stories and their real results.